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SEO blog: How we handle content migration without breaking stuff

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Primary keyword: content migration  Secondary keywords: cms migration seo, seo migration strategy  Supporting keywords: website migration checklist seo, headless cms migration SEO blog: How we handle content migration without breaking stuff Meta Description:  Know how Roboto Studio executes seamless content migration with a solid SEO migration strategy: without breaking links, layouts, SEO and more. Moving from one CMS to another can be very nerve-wracking as a single broken link or lost redirect can hurt traffic. Content migration isn't just about moving files from one location to another. Hence, we at Roboto Studio treat content migration as more than just a copy-pasting pages process, rather a process that blends dev rigor with a solid SEO migration strategy. Whether one is migrating from WordPress to Sanity, upgrading to a headless CMS migration, or handling enterprise scale projects, the goal is the same: keeping your content intact, SEO strong, and editors happy. It...
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Case Study: George W. Bush Presidential Center

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  Case Study: George W. Bush Presidential Center  Preserving a legacy: migrating decades of presidential content from WordPress to Sanity Project outcomes:  The migration delivered measurable improvements across multiple touchpoints: 1. Page rendering improved by up to 13×: Speed Index improved from 13s to 1s 2. Critical content now appears ~3 - 5× faster (FCP and LCP) 3. Zero plugin overhead: reduced maintenance and security risks  4. Improved editorial velocity: content updates now go live instantly 5. Future-ready architecture: structured content can power apps, APIs, and new digital experiences About the project: The Presidential Leadership Scholars site had decades of presidential history, which included thousands of interconnected articles, profiles, and resources. But over time, WordPress became unstable beyond 100+ pages, weighed down by plugins, prone to brute force attacks, and frustrating for editors. Preserving that digital legacy was a non-negotiable. We...
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